New Era T.O set 2 Celebrates Its One Year Anniversary

WHAT: To commemorate the one year anniversary of its Toronto Flagship store, New Era Cap will host an event on Friday, August 1. Festivities will include an in-store DJ as well as a radio remote featuring the New Flow 93.5 FM. Phoenix BlueCasting will have a variety of interactive elements available, from text-message contests and promotions to coupons to use in the store. Plus with any New Era cap purchase, customers will receive an exclusive mix-tape courtesy of Universal Urban (while supplies last). Red Bull, the official drink sponsor of the event, will be on-hand to provide beverages as well. In addition, to celebrate Caribana weekend, New Era will be selling exclusive Caribana inspired caps.

WHO: New Era Cap, the leading headwear designer and manufacturer

WHEN: Friday, August 1, 2008 3-7 p.m.

WHERE: New Era Cap Toronto Flagship Store 202 Queen Street West Toronto, Ontario (416) 597-2277

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