In4mation and Crooks & Castles are pleased to announce their “The Infamous” Capsule collection. Both brands have been tightly knit since the very first days of their existence as In4mation being the very first shop to carry the Crooks line worldwide to In4mation’ longtime friendship with Crooks Hawaii Flagship store crew (Blaise Sato and Alex Wong). For both brands to come together on a project that is only available in Hawaii has been special.
“I have known Blaise since we worked together at HIC surf shop to the days of going out to now where we are working together on this project,” said In4mation’s Ryan Arakaki. “Its something that we worked hard on as a team, its something that the hard work will show upon the pieces.”
As part of their collaboration, In4mation and Crooks & Castles Hawaii will be releasing a wide range of products featuring a redone Medusa, Guilty by association and In4mation x Crooks Graphic on tees, tanks and women’s tank. 2 New era Snapbacks one with Crooks Hawaii’s iconic Aloha Design and In4mation’s Hi design both grey cloud colored with a white hit in their respective logos. On top of this extensive capsule they have also partnered with Hurley creating a special cloud board short to match.
“Approaching this project, I wanted to create pieces that equally represented both brands, drawing from our strengths and heritage,” stated Crooks & Castles Hawaii’s Art Director Alex Wong. “It took a bit to develop, but I’m stoked with the end product. We created a well rounded capsule that offers something for everyone and truly represents the integration of our brand.”
“The Infamous” Capsule will be available at both Crooks & Castle Hawaii and In4mation storefronts beginning Saturday July 20th. And Online at In4mants.com beginning Monday July 23rd.