The Hundreds Behind The Scenes with New Era 

Luis Ruano, a Photographer, Art Director and Contributor at The, recently got a call from New Era to help them out with some behind-the-scenes work for the brand’s collaborative NFL campaign. On hand was Outkast’s Big Boi, Colin Kaepernick and Seahawks Running Back Marshawn Lynch. Ruano spoke on how much work, time and detail goes into creating TV and internet spots like these. To get a glimpse of the footage connect with the Hundreds.


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